Background to Longbow

Founded by Kedge Martin and Christopher James in 2015, our exceptional team includes specialist leadership advisors, business strategists, communications professionals, coaches and mentors.

 

Each one of us brings more than 20 years’ experience from our own business, professional and personal lives. We understand the challenges and opportunities that arise (there’s very little we have not seen before), and work with you as your independent, confidential sounding board and wise counsel.

 

What is the need for Longbow?

History shows that 70% of family wealth is often lost in two generations; 90% lost in three generations.  A recent study reported that more than half  the next generation of family business leaders are worried they will lose the capital their family has created and almost half are worried their own children will lose that wealth.

 

In addition to the need for practical financial planning, it is critical to invest in:

 

• communications and understanding especially around roles, goals, responsibilities, decision making, structure and engagement

 

• individual personal development and self leadership, whether in education, early and later professional life, (whether in or out of the family business)

 

• family governance, building upon the positive elements of heritage, values, mutual support and service

 

 

Watch the video of Kedge Martin, guest speaker at Standard Bank, on preparing for responsibility in a reshaped world.

© Longbow NXG Ltd 2021  |  All rights Reserved

Background to Longbow

Founded by Kedge Martin and Christopher James in 2015, our exceptional team includes specialist leadership advisors, business strategists, communications professionals, coaches and mentors.

 

Each one of us brings more than 20 years’ experience from our own business, professional and personal lives.   We understand the challenges and opportunities that arise (there’s very little we have not seen before), and work with you as your independent, confidential sounding board and wise counsel.

 

What is the need for Longbow?

History shows that 70% of family wealth is often lost in two generations; 90% lost in three generations.  A recent study reported that more than half  the next generation of family business leaders are worried they will lose the capital their family has created and almost half are worried their own children will lose that wealth.

 

In addition to the need for practical financial planning, it is critical to invest in:

 

• communications and understanding especially around roles, goals, responsibilities, decision making, structure and engagement

 

• individual personal development and self leadership, whether in education, early and later professional life, (whether in or out of the family business)

 

• family governance, building upon the positive elements of heritage, values, mutual support and service